Guide: Strategic Alignment in Benefits Realization Management (CAPM)

Definition: Strategic Alignment in Benefits Realization Management is the process of ensuring that the business value of projects or initiatives align with the company's strategic goals and objectives. This involves linking the project's outputs, outcomes, and proposed benefits to the organization's strategic goals.

Importance: It's essential because it ensures resources are optimally utilized by focusing on projects that offer the most significant alignment with strategic objectives. Additionally, it ensures that the initiatives undertaken by the organization provide value and support its mission.

How it works: The process begins with defining the company's strategy. Then, potential projects are evaluated based on their alignment with this strategy. This evaluation can include their potential benefit, resource requirements and risk level. After a project is chosen, its alignment should be reviewed continuously to ensure it remains aligned as company strategy may change.

Answering Exam Questions: When answering questions on strategic alignment, ensure you understand the relationship between projects and organizational strategy. Your answer should demonstrate how project selection, execution, and evaluation can be guided by strategic alignment. Also, note the importance of continually assessing this alignment as part of the project management process.

Exam Tips:

• Identify the link between strategy and project selection
• Show understanding of how strategic alignment guides project management
• Focus on the importance of continual assessment of project alignment with strategy