Guide to Persona in PMI-ACP User Stories

In the context of PMI-ACP and User Stories, 'Persona' refers to a fictional character created to represent different user types that might use a product in a similar way. It helps the team to understand the users’ needs, experiences, behaviours and goals.

Why it is important:
Personas make it easier for designers and developers to empathize with the users. They provide a clear understanding of the user's needs and help to align strategy and goals with those needs.

How it works:
Personas are created based on research to represent the needs of large sections of your audience. They should be detailed enough to allow the team to step into their shoes and see the product or solution from their perspective.

Exam Tips: Answering Questions on Persona:
When it comes to exam questions on personas, remember that personas are always based on user research, they represent the end user's perspective, and they always have a specific goal. Understanding these key points would help you answer exam questions correctly. Avoid generalizing personas; each persona represents a distinct group of users with specific needs and behaviors.
Remember that the ultimate goal of using personas is to create a solution that meets the needs of the end-users.